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How to make money on TikTok: 10 ideas for making real money

Social media is just entertainment for some people. But for others, they can become a promising business. While the audience enjoys beautiful photos or videos of their favorite bloggers, the authors themselves receive huge money for views.

How to make money on TikTok

Today we will tell you how to make money on TikTok. In some cases, this does not even require creating a personal profile and posting entertaining videos.

Ways to make money on TikTok

Despite the popularity of the social network, promotion in it and monetization are notable for some difficulties:

Lack of partners. At the beginning of 2020, the network closed affiliate programs, thanks to which influencers could earn money by viewing content.

Ban on third-party links. The social network prohibits linking to other platforms, with the exception of Instagram, YouTube.

Limited number of formats. TikTok is exceptionally short videos up to 1 minute plus live broadcasts. The site does not allow posting photos, uploading long clips, creating texts.

But if you ask how much they earn on TikTok, the income of many influencers can only be envied. This is possible thanks to the targeted efforts of the bloggers themselves.

For example: a guy shoots funny videos, thanks to which millions of subscribers watch and repost them. Given the popularity of the blogger, the advertiser asks him to promote his own products, for which he is ready to pay a lot of money.

However, if you are seriously interested in how to make money on TikTok, the described scheme is far from the only one. We present to your attention 10 successful ideas that can be implemented from scratch thanks to a popular Internet platform.


If you provide some services or produce unique products, the social network can become one of your advertising channels. With its help, you can increase the number of customers, attract those who can pay more.

TikTok is good for:

  • manicure masters;
  • make-up artists;
  • stylists;
  • yoga trainers;
  • artists;
  • confectioners;
  • tutors, etc.

The basic rule of how to make money on TikTok is to offer users interesting content. You need to think in detail about the concept of the channel, which will both appeal to subscribers and be able to advertise your services.

To avoid fatal mistakes, you will need instructions on how to start an online business . It is important not to try to sell every video, live. Your main task is to entertain subscribers by selling services unobtrusively.

Similarly, it is possible to sell the products of other professionals. This way of making money on TikTok is suitable for those who already have a promoted account with thousands of followers, from which you can advertise other bloggers.

account with thousands of followers

Sales of goods

Ways to make money on Instagram are quite applicable for TikTok, although the platform does not allow you to create a full-fledged online store with product photos, descriptions, and the possibility of ordering. However, with the help of this social network, it is really possible to make fascinating product reviews, demonstrate its application, features, and advantages.

If you want to understand how to make money on TikTok from scratch by promoting certain products, follow the basic recommendations:

  • focus on the merits of the product;
  • create a certain image of the store, thematic content;
  • focus on one niche - clothing in a particular style, humorous videos or detailed reviews of technology;
  • think over the tone of communication with subscribers (formal, friendly) and stick to it in everything - from greetings to topics covered.

Keep in mind: how much they earn on TikTok directly depends on the determination of the blogger, the well-thought-out concept of the channel, as well as the ability to interest the audience and offer it something of value. It is important to release content regularly, track trends, respond to comments and reactions from subscribers, and analyze your mistakes.

Script writing

Since each video is a small movie with its own plot, climax and finale, not all bloggers are able to constantly come up with successful scenarios. Therefore, they use the help of professional screenwriters who are able to competently build a video and present any idea in a profitable way.

Script writing

When planning to make money writing scripts, keep in mind that customers are usually interested in how to make money on TikTok by viewing their channel. Therefore, you need to understand:

The most successful are videos up to 15 seconds. If the first part of the video is intriguing, users will watch the longer video as well.

Scenarios must take into account the special effects available on the platform. Therefore, it is necessary to regularly get acquainted with emerging new products.

It is allowed to copy the scripts of more successful influencers, but in this case, you must definitely add your own unique feature.

As with creating a blog on instagram , TikTok channel should be distinguished by its unique style and focus on a specific target audience.

Creation of advertising integrations

Unlike writing a script for a regular video, commercials that will not annoy subscribers require much more effort. If you are interested in how you can make money on TikTok by creating such ads, consider the following features of selling content:

Creation of advertising integrations

Native indirect advertising without direct persuasion to buy a particular product is best perceived.

An advertising integration video should first attract with interesting content, and only then point to the product.

The video should match both the concept of the Tiktoker page and the brand of the promoted product.

Avoid open ridicule of gender, religious, political and other controversial issues that can raise a wave of hatred.

Simultaneously with thinking about advertising options, you can promote videos. For example, by creating integrations with other owners of promoted profiles.

Video editing

The content of TikTok is videos. You can offer their editing, helping popular tiktokers to cope with this routine work. Collaboration with bloggers will look something like this:

  • a person shoots several versions or parts of a future video, sends it to you;
  • you edit a full-fledged video, add the necessary special effects;
  • publish the video on the customer's page or send it to him to publish it himself.

If you are interested in how to make money on TikTok video, you do not need to take special video editing courses or purchase equipment. The platform does not impose special requirements on the quality of content, and also provides a huge number of tools for its processing.

To do this work, you can only use a mobile phone. Promote your service as an opportunity to save time. Keep in mind that this will still require you to regularly post your own videos as examples.

Create video covers

In order for a platform user to want to launch a video, an intriguing cover is needed. If you understand the intricacies of visual content, are good at Photoshop and other similar programs, this is the way to make money on TikTok.

Create video covers

Offer famous tiktokers interesting design options for their videos. For example, create some covers for old videos, send them to a blogger to rate them. Offer permanent cooperation to the owners of several channels at once.

Advertising search

If you no longer doubt whether TikTok is making money, you can become the person who searches for advertising for influencers. Create your own advertising agency that accepts orders for the promotion of goods from different companies, selects bloggers for advertising integrations.

Consider the nuances on which the success of this idea directly depends:

  • the profile should correspond to the features of the advertised product - a beauty blogger will advertise lipstick more successfully than flower pots;
  • determine how many subscribers you need so that you can earn money on TikTok - the product of a small local company may well be promoted by a TikToker with a ten thousandth audience;
  • set what services you charge money for - for finding a tiktoker, signing a contract, a certain number of sales, etc.

Accounts sale

This is a very popular earning scheme that is used by almost every SMM agency on Instagram . It consists in the following:

  • you create a clean profile, start filling it with attractive content on a popular topic;
  • connect all available promotion opportunities to increase audience coverage and the number of video views, likes, subscribers;

sell an already promoted account.

This is quite a promising scheme for how a beginner can start making money on TikTok. For success, you will have to first analyze the algorithms of the platform, study the main types of promotion and attracting viewers.

TikTok Promotion Courses

Such lessons will answer the question of whether it is possible to make money on TikTok and how to do it correctly. There are several options for creating a curriculum:

Promote your own account, then invite interested users to training, during which you will share tools for developing social network profiles.

Create a course taught by other successful tiktokers who are willing to talk about their own experiences.

Professional speeches, when the lecturers are employees of promotion agencies in social networks - marketers, SMM specialists, screenwriters.

Educational courses are far from a new business idea on the Internet , but it continues to be very popular. The main thing is to create really useful content that helps you succeed.


This is the largest and most profitable business associated with the social network. Considering how much famous bloggers earn on TikTok, they are happy to outsource some of their tasks, and also rely on producers who promise even more popularity.

You can collect several promising tiktokers, guaranteeing them further promotion, profitable collaborations. At the same time, the producer himself earns on a percentage of the monthly earnings of the wards or on signed contracts.